Video: Winner of 'What's So Cool About Manufacturing?' contest
Engineering360 News Desk | May 17, 2021The Manufacturers Resource Center (MRC) of Allentown recently announced the winning teams of the What's So Cool About Manufacturing? (WSCM) student video competition. Northeast Middle School of Bethlehem, Pennsylvania, earned top nod to garner the 2021 Outstanding Overall Program Award for their winning video project highlighting staff and operations at Kitchen Magic, a premier kitchen remodeling company based in Nazareth, Pennsylvania.
Each student team scripts, shoots, edits and produces a short video that documents their experience, highlighting what's "cool" about manufacturing. Twenty area manufacturers partnered with the students to introduce and inspire careers in manufacturing.
Click here to watch the winning video submission on YouTube.
The Kitchen Magic partnership with WSCM is an investment in area youth to inspire interest in manufacturing, including future cabinet makers, installers and other manufacturing employees. Additional manufacturer sponsors included Workforce Board Lehigh Valley (Platinum Technology), Air Products (Platinum Event), ATAS International, Capital BlueCross and Lutron Electronics Co., Inc.
The WSCM competition was established in 2013 as a platform to inspire students to create unique videos about local manufacturing. The competition received 206,137 votes over the three-day voting period online and was reviewed by a panel of judges. A virtual April 26 ceremony was also broadcasted on WFMZ throughout the area for added awareness of the manufacturing industry. Other categories within the competition were Outstanding Creativity, Outstanding Team Spirit, and Outstanding Career Pathway, to allow student to channel their inner creativity.